On May 23rd 2013, Standard Chartered Bank (SCB) and Ministry of Women Empowerment and Child Protection collaborated together to hold Financial Literacy Program for women. This event was a part of celebrating the 150th anniversary of SCB in Indonesia, which also included economic training program for 100 women from YCAB Foundation Cooperative by SCB employees. Furthermore, economic training program was also given to 40 youths through soccer game.
The event was held at Sasana Krida Karang Taruna Petamburan and was attended by the Minister of Women Empowerment and Child Protection Linda Amalia Sari Gumelar and CEO Standard Chartered Indonesia Tom Aaker.
Mrs. Gumelar said that women hold important roles in managing finance, both in households and in office setting. This is due to the significant population number of women in Indonesia.
“Unfortunately, not all women understand the way to manage money well. Especially for women who live in the city with consumptive lifestyle – they focus more on pride and a high-class way of living. Because of that, through this Financial Literacy Program for women and children, we hope to be able to open their minds and increase their knowledge,” Mrs. Gumelar said.
Mr. Aaker supported this statement, saying, “This Financial Literacy Program is a place where knowledge and information will exist from time to time. We hope that this program will be able to help the people to improve on the skills that they have. It will be wonderful if women can gather together to exchange information, as well as learn something from each other so that they can maximise their time to improve their household finance.”
Apart from the training program, on this occasion both SCB and Ministry of Women Empowerment and Child Protection also published comic books for women from YCAB Foundation Cooperative containing tips to manage their finance better, in a hope that the book would be easily understood by the women.