#NyampahItuKuno was the campaign hashtag running by ‘Do Something Indonesia’ in collaboration with Citi-Peka & Citi Foundation to support Indonesia Free of Waste 2020, focusing on empowering youth across Indonesia to preserve the environment by recycling waste innovatively to become something more valuable. The offline campaign was run in 7 cities, with Palembang and Bandung being the last two cities to conduct the Campaign Day Out (Recylcing Workshop) after Jakarta, Malang, Yogyakarta, Samarinda, and Semarang.
In Palembang, there were around 40 participants gathered in STISIPOL Palembang. In the beginning, ‘Do Something Indonesia’ and ‘Bank Sampah Bahagia Mandiri’ as the local partner, shared some interesting facts regarding the waste management system, while the Special Agents were distributing the learning tools to be used for recycling the waste. The participants successfully made beautiful recycled items from used bottles, such as batch and glass. Palembang was quite different from other cities since the local partner had also organized a fashion show, showing some clothing made from waste, particularly used plastics. At the end of the program, all the participants joined the campaign through social media and the website.
After Palembang, the last Campaign Day Out was conducted in Bandung. The program in Bandung was amazing with the involvement of Karang Taruna (local youth community) and many local people as the hosts, as well as students from Rumah Belajar YCAB-Buana Mekar as the participants. The program was started by having a Tour de Kampung as all participants were accompanied by the local youth to have a look around the village. Proudly, Gang Cibunut (coordinated by Komunitas Oh Darling) was chosen as one of the best areas in Bandung by thoroughly implementing the waste management system and other environmental programs.
After the tour, the recycling workshop was opened by Do Something Indonesia staff and representatives of Komunitas Oh Darling who mentioned the objective and urgency of the program, in order to raise awareness of youth and to share the community experience in maintaining the cleanliness of the surroundings and promoting to the society on the importance of preserving the environment by doing real actions.
In the practice session, all participants assisted by local people, made some recycled items from patchworks such as reusable bags from plastics (used food/drink sachets) and batch. Everyone who was involved and participated were encouraged to do the campaign through the ‘Do Something Indonesia’ online platforms.
Do Something Indonesia presented some recycled items made by participants’ from across Indonesia in a DSI Mini Expo, at the closing event of Citi-Clean Up Community (Nyampah Itu Kuno). The expo was assisted by Special Agents Jakarta and students from Rumah Belajar YCAB Manggarai. And finally the campaign winners have been revealed. Luciana Eka (@lucianaekap) from Malang, Reza Utomo (@rejaoetomo) from Jakarta, and Adele Valeria (@adelev01) won the best campaign. Each winner received Rp 2.000.000, – as a reward for their effort in making the recycled items and inspiring others.
Overall, the campaign on #NyampahItuKuno has reached 320 youth who were empowered through the offline activity which is Campaign Day Out and Recycling Workshop in seven (7) cities and there were around 335 youth who have participated and joined the campaign by submitting their photos and inspiring stories through the online platforms. Do Something Indonesia, Citi-Peka & Citi Foundation are very glad to be part of the movement supporting Indonesia Free of Waste 2020, because we believe that we can do something, and Indonesian youth can preserve the environment by innovative means.