Batikpreneurs are taught basic design skills, entrepreneurship, and work readiness.Yayasan Cinta Anak Bangsa (YCAB Foundation) together with PT Bank HSBC Indonesia with the support of the Regional National Crafts Council (Dekranasda) and the Department of Industry & Trade (Disperindag) of West Java celebrated the inauguration of Rumah Belajar Batik Tasikmalaya, on Saturday (20/8).
Rumah Belajar Batik Tasikmalaya (RBBT) aims to build the skills of youth in productive age in batik skills, as well as entrepreneurship to open up new job opportunities for people in Tasikmalaya. Rumah Belajar Batik Tasikmalaya provides training programs that include various batik training, entrepreneurship, financial literacy, and digital literacy, to produce several qualified batikpreneurs in Tasikmalaya.
YCAB Foundation has established 4 Rumah Belajar Batik in Central Java; Pekalongan, Semarang, Pemalang and finally Tasikmalaya in West Java. We are very proud of the accomplishment of the Rumah Belajar Batik with as many as 87% of the participants starting their own businesses and creating jobs. More than 3,000 participants have since received financial and entrepreneurship literacy training with almost 1,000 participants benefitting from batik vocational training.
(right to left) Francois de Maricourt (President Director of PT Bank HSBC Indonesia), Atalia Praratya Kamil (Chairwoman of the Regional National Crafts Council of West Java), Veronica Colondam (CEO and Founder of YCAB Foundation), Iendra Sofyan (Head of the West Java Province Industry and Trade), Lina Marlina Ruzhan (Deputy Chairwoman of the Regional National Crafts Council of West Java) and Hj Rukmini Affandi Yusuf (Chairwoman of the Regional National Crafts Council of Tasikmalaya) inaugurated Rumah Belajar Batik Tasikmalaya, Saturday (20/8)“We started batik training in 2015 to preserve the national cultural heritage and also overcome the high unemployment rate of the younger generation. YCAB’s Rumah Belajar Batik in Semarang has succeeded in producing more than 200 batikpreneurs, where each batikpreneur creates jobs for their community. In addition to batik training, we have added modules on entrepreneurship, financial literacy, and digital literacy, so that learning becomes relevant to industry needs. I hope Rumah Belajar Batik can encourage the growth of the creative industry in Tasikmalaya as the basis for local economic resilience and develop a creative industry based on local wisdom while preserving Indonesian culture.” said Veronica, Founder and CEO of YCAB Foundation.
This is in line with HSBC’s vision to open a world of opportunities through community empowerment programs that include developing financial literacy and future skills. As a player in the financial industry, HSBC is committed to playing an active role in preparing the nation’s future talents who are ready to face challenges in the ever-changing and dynamic world, on their journey to become leaders or entrepreneurs in the future. This commitment is also in line with HSBC’s sustainability principles, which harmonize various social, environmental, and economic aspects so that they can have a positive impact in the long term and create a strong economic ecosystem for customers, employees and the surrounding community.
Francois de Maricourt, President Director of PT Bank HSBC Indonesia, expressed his support for the Rumah Belajar Batik in Tasikmalaya to empower and create unemployment opportunities for underprivileged youths. “We are pleased to partner with YCAB Foundation in supporting inclusive economic growth by empowering local communities to become entrepreneurs, preserving batik culture, and opening up opportunities to create new jobs in Tasikmalaya. This initiative is part of HSBC’s commitment and contribution to continuously empower future skills development for communities in Indonesia and help open more opportunities for a better future.”, he said.
To create a sustainable program, YCAB Foundation collaborated with the Regional National Crafts Council (Dekranasda) and the Department of Industry & Trade (Disperindag) of West Java, to provide entrepreneurship and digital-based financial literacy training to the MSME communities fostered by the Regional National Crafts Council (Dekranasda) of West Java.
The Chairwoman of the Regional National Crafts Council (Dekranasda) of West Java, Atalia Praratya Kamil expressed her greatest hope for this program “This is something we are really waiting for because we don’t want this batik cultural heritage to be lost because there is no regeneration. Participants of the Rumah Belajar Batik were also given increased knowledge of entrepreneurship, financial literacy, and digitalization. For this reason, we hope that the presence of the Rumah Belajar Batik in Tasikmalaya will be able to boost their economy and increase their batik cultural heritage.”
Through interactive and engaging dares, participants can increase business opportunities by utilizing various e-commerce platforms. A digital-based module that allows participants to learn about digital marketing, content creation, business management, and sound financial management. Through the introduction of digital technology, MSME businesses can grow up to 80 percent with an increase in the number of jobs by 1.5 times.