YCAB Foundation and Chevron Fight HIV/AIDS through a series of Campaign Programs for Youth and Parents
Jakarta, 2 December 2011 – In commemoration of the World AIDS Day, Yayasan Cinta Anak Bangsa (YCAB Foundation) and Chevron Indonesia conducted a campaign aimed to increase public awareness about HIV/AIDS. The campaign program was part of Chevron and YCAB Foundation’s commitment to prevent HIV/AIDS transmission, which included a closed talk show involving 300 Chevron employees, a series of campaigns and talk shows on radio as well as television that targeted young people and their parents.
Chevron and YCAB Foundation have been working since 2010 in HIV/AIDS prevention, including a joint campaign involving 12 High Schools (SMA) in Sukabumi and Garut. The one-year program has trained 120 teachers and 24 ambassadors who have also been actively involved in educating 24,852 students in both Sukabumi and Garut.
The program called “I Wanna Live”, targets first and second grade students and has trained teachers to assist the students in the program implementation. “I Wanna Live” adopts a mass campaign strategy, training of trainers (ToT), as well as life-skills training aiming to provide knowledge and understanding about the dangers and risks of HIV/ AIDS. The initiative amplifies its key messages by appointing the “I Wanna Live Ambassadors” who will be responsible for disseminating HIV/AIDS-related information to their peers.
This year’s program would choose the school that made the most significant impact with the largest share of voice in HIV/AIDS socialization. The chosen school would enjoy the opportunity of hosting an event showcasing performing arts which would be entirely funded by Chevron. In addition, the best ambassador from each city would also receive a savings fund from Chevron. The best ambassadors were the students who have influenced the largest number of people in their effort to spread information about the dangers of HIV/AIDS and drugs.
“Data from the Indonesian Ministry of Health illustrated that there were 26,483 HIV/AIDS cases in 33 provinces in Indonesia as of June 2011. Therefore, this World AIDS Day commemoration has become an important moment to develop public awareness and understanding about HIV/AIDS,” Secretary General YCAB Foundation dr. Irwan Iskandar Hukom said.
Aside from YCAB Foundation and Chevron, there were several partners involved in the program implementation, i.e. Department of Education in Garut and Sukabumi; Media Indonesia; as well as the Health Offices of Garut and Sukabumi.
“Corporate contribution to the fight against HIV/AIDS is one of the examples where long-term business interests and commitment to corporate social responsibility intersect,” President of Policy, Government & Public Affairs Chevron Indonesia Yanto Sianipar said. “We strive to become a good role model for the corporate sector through active participation in the fight against HIV/AIDS.”
Chevron’s history with Indonesia goes back more than 85 years ago, with operations that include petroleum, natural gas, and geothermal exploration. Chevron is the largest oil producer in Indonesia, operating out of Riau and East Kalimantan. Through geothermal operations in West Java, Chevron produces half of Indonesia’s geothermal supply.
— END —
About Chevron Corporation
Chevron Corporation is one of the leading integrated energy companies in the world, with affiliated companies linked to its global operations. The company’s success is driven by the breakthrough and commitment of 62,000 employees who operated in all spectrums of energy. Chevron’s primary business operations include exploring, producing, and shipping crude oil and natural gas; marketing and distributing fuel as well as other energy sources; manufacturing and selling petrochemical products; power generation; and geothermal energy as well as energy efficiency solutions. The company is also committed to developing future energy sources, including biofuel and other renewable energy sources. Chevron is headquartered in San Ramon, California, United States. More information about Chevron is available at www.chevron.com .
About Yayasan Cinta Anak Bangsa (YCAB Foundation)
Yayasan Cinta Anak Bangsa (YCAB Foundation) is an independent non-profit organization in Indonesia that was established in August 1999 and became a global organization in 2011 through YCAB Foundation. YCAB Foundation is headquartered in New York and is registered as a non-profit organization with tax deductions facility through section 501 (c) (3).
Over the years, YCAB Foundation has evolved into a social enterprise with a focus in youth development by improving their well-being through three areas of concentration: healthy lifestyle promotion, education provision, and economic empowerment.
For further information, please visit: www.ycabfoundation.org
Yayasan Cinta Anak Bangsa (YCAB Foundation)
Development and Communications Division
Tel: +62 21 5835 5000